8:00 AM | Registration Opens
8:50 AM | Opening remarks from the Chair
9:00 AM | Case Study: How can Government adopt corporate models to create policy and promotional outcomes?
9:30 AM | Case Study: Social Licence as your one true north: deploying your creative and strategic arsenal with purpose
10:00 AM | Case Study: Developing a potent crisis communications strategy by prioritising authenticity and trust from the beginning
10:30 AM | Morning Refreshments
Chair: Kate Davies
11:00 AM | Case Study: Maximising your use of Facebook to drive engagement from your audiences
11:30 AM | Case Study: Fostering a strong workplace culture through integrating social media into your internal comms strategy
12:00 PM | Panel Discussion: Developing a responsive and agile approach towards social media to respond to rapidly changing algorithms
