11:30 AM | Case Study: Crafting engaging and compelling content for your social media campaign
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-13.png)
12:00 PM | Driving audience engagement around dense, dry and boring content
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-14.png)
12:30 PM | Networking Luncheon
![](https://pscommsweek.co/wp-content/uploads/2023/02/break-1.png)
1:30 PM | Increasing the reach and impact of your communication campaigns in a cluttered digital landscape through personalisation and humour
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-15.png)
2:00 PM | Using short-form content to maximise the impact of your communication campaigns and capture limited audience attention spans
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-16.png)
2:30 PM | Panel Discussion: Preventing information overload in your internal comms through technology
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-17.png)
Chair: Vanessa Grimm
![](https://pscommsweek.co/wp-content/uploads/2023/02/Stream-C.png)
11:00 AM | Case Study: Utilising research to enable persuasive communications and elevate results
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-18-1.png)
11:30 AM | Case Study: Creating a high-functioning and diverse communications team
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-1.png)
12:00 PM | Case Study: Overcoming tech-hesitancy from internal stakeholders by demonstrating the advantages of the increased use of technology in their roles
![](https://pscommsweek.co/wp-content/uploads/2023/02/Case-Study-20.png)