11:30 AM | Case Study: Crafting engaging and compelling content for your social media campaign
12:00 PM | Driving audience engagement around dense, dry and boring content
12:30 PM | Networking Luncheon
1:30 PM | Increasing the reach and impact of your communication campaigns in a cluttered digital landscape through personalisation and humour
2:00 PM | Using short-form content to maximise the impact of your communication campaigns and capture limited audience attention spans
2:30 PM | Panel Discussion: Preventing information overload in your internal comms through technology
Chair: Vanessa Grimm
11:00 AM | Case Study: Utilising research to enable persuasive communications and elevate results
11:30 AM | Case Study: Creating a high-functioning and diverse communications team
12:00 PM | Case Study: Overcoming tech-hesitancy from internal stakeholders by demonstrating the advantages of the increased use of technology in their roles
